What Can Netflix’s Mindhunter Teach Us About Strategic Communications?

In television, psychological thrillers are often hit-or-miss. The genre can often focus too much on eliciting a sudden startle or using CGI to create a scary creature, rather than telling a well-crafted story that grips our deepest human emotions. When done right, a psychological thriller can tell a story that you won’t soon forget. Netflix’s […]

Promoting Corporate Responsibility Helps You And Those You Serve

American companies make an incredible impact in the communities they serve that stretches far beyond economic development. In fact, Giving USA found that more than $20 billion was donated by corporations in 2018, in addition to an impressive amount of employee volunteerism and other community support. These social responsibility efforts – through foundations, strategic partnerships, philanthropic grants […]

The Best Health Care Reads For Your Summer Break

One of the best parts of working in health care today is the constant state of fascinating reporting, podcasts and commentary that can keep your reading or podcast list full for weeks on end. Even if you’re a loyal Pulse / Vitals / Health202 / KHN Morning Briefing/ D.C. Diagnosis reader (and secretly guilty of waking […]

Four Things Communicators Can Learn From Scientists

There’s a misperception that scientists are bad communicators. People say we’re too in the weeds—too “wonky”—or that we present information and data in ways that are not easily digestible or accessible to the general public. And with science literacy capabilities in the U.S. being drastically low, it’s not surprising that people perpetuate this stereotype. However, as […]

Press Release: Reservoir Communications Group Adds Bryan Dumont To Lead Research And Analytics Practice

Bryan Dumont, who previously led enterprise-wide reputation strategy and insights for Exelon Corporation, has joined Reservoir Communications Group to lead its research and analytics practice. Bryan is a leader in the field of reputation management and corporate branding. He has helped the world’s leading companies apply research and measurement tools to develop and execute multi-stakeholder […]

Have You Called Your Mother?

With Mother’s Day just around the corner, it’s time to start thinking about to how to celebrate and honor the mothers in our lives. While the day should be a momentous occasion filled with gratitude and appreciation, for some families, Mother’s Day serves as a painful reminder of moms we’ve loved and lost, including those […]

Men Are From Mars, Women Are From…well, We Don’t Really Know

We’re in the golden age of biomedical progress, and yet women’s health still presents many mysteries to the scientific community. The challenge often begins at the level of basic research where, in the name of reducing variables such as hormone cycles, most labs only study male animals. Although women are more than half the population, women’s […]

Spring Cleaning For Your Career

Spring marks a time of renewal, as the weather turns warmer and we look forward to seasonal activities like seeing the cherry blossoms bloom, the opening day of Major League Baseball and Memorial Day barbecues. This inflection point may be a natural time to consider spring cleaning for more than your closets – it’s a […]

To All The Pitches I’ve Deleted Before

As a producer for one of the national Sunday morning news shows, I saw my fair share of seriously bad pitches. The newest trends in kids’ backpacks, a new vitamin supplement that promises renewed energy and vigor, a ribbon-cutting event for a local pet grooming shop—why in the world would a national, political Sunday morning […]