Four Things Communicators Can Learn From Scientists
There’s a misperception that scientists are bad communicators. People say we’re too in the weeds—too “wonky”—or that we present information and data in ways that are not easily digestible or accessible to the general public. And with science literacy capabilities in the U.S. being drastically low, it’s not surprising that people perpetuate this stereotype. However, as […]
Press Release: Reservoir Communications Group Adds Bryan Dumont To Lead Research And Analytics Practice
Bryan Dumont, who previously led enterprise-wide reputation strategy and insights for Exelon Corporation, has joined Reservoir Communications Group to lead its research and analytics practice. Bryan is a leader in the field of reputation management and corporate branding. He has helped the world’s leading companies apply research and measurement tools to develop and execute multi-stakeholder […]
Have You Called Your Mother?
With Mother’s Day just around the corner, it’s time to start thinking about to how to celebrate and honor the mothers in our lives. While the day should be a momentous occasion filled with gratitude and appreciation, for some families, Mother’s Day serves as a painful reminder of moms we’ve loved and lost, including those […]
Men Are From Mars, Women Are From…well, We Don’t Really Know
We’re in the golden age of biomedical progress, and yet women’s health still presents many mysteries to the scientific community. The challenge often begins at the level of basic research where, in the name of reducing variables such as hormone cycles, most labs only study male animals. Although women are more than half the population, women’s […]
Spring Cleaning For Your Career
Spring marks a time of renewal, as the weather turns warmer and we look forward to seasonal activities like seeing the cherry blossoms bloom, the opening day of Major League Baseball and Memorial Day barbecues. This inflection point may be a natural time to consider spring cleaning for more than your closets – it’s a […]
To All The Pitches I’ve Deleted Before
As a producer for one of the national Sunday morning news shows, I saw my fair share of seriously bad pitches. The newest trends in kids’ backpacks, a new vitamin supplement that promises renewed energy and vigor, a ribbon-cutting event for a local pet grooming shop—why in the world would a national, political Sunday morning […]
Press Release: Reservoir Communications Group Adds David Palombi From Cvs Health
Former CVS Health Communications Leader Joins Firm as Senior Advisor for Corporate Communications David Palombi, previously the head of corporate communications at CVS Health, has joined Reservoir Communications Group as a senior advisor. During his time at CVS, David oversaw communications around the company’s bold anti-tobacco initiative as well as the company’s acquisition of Aetna. […]
Reservoir Communications Group Expands Public Affairs & Health Policy Team With Gretta Stone
Stone joins from PhRMA Policy & Research Team Reservoir Communications Group announced new additions to the firm, expanding its health care policy and public affairs expertise. Gretta Stone, who previously served as Deputy Vice President of Policy and Research at the Pharmaceutical Research and Manufacturers of America (PhRMA), will bring her deep knowledge to Reservoir’s […]
Press Release: Reservoir Communications Group Expands Public Affairs Team
Reservoir Communications Group announced that Susan Awad, Tyler Calnon and Louise Serio recently joined to support the firm’s health care advocacy and media relations efforts. Reservoir Communications Group is a leading public affairs firm focused on supporting clients with their most pressing challenges and opportunities in the areas of advocacy, reputation and organizational brand. The Reservoir team brings extensive experience managing […]
Are You Making The Best Case For The Value Of Your Products?
One of the most difficult tasks for human beings is to agree on the worth of anything. Your masterpiece of modern art might be my eyesore, my collector’s item might be your clutter. However, perhaps nowhere is the complexity of assessing value more complicated than in health care. Because of the mediated nature of health […]
