Reservoir Communications Group serves our clients by bringing the best people and ideas to bear on their most significant challenges and opportunities, particularly in the areas of brand strategy, advocacy, and reputation.
We believe the key to success is treating each other and our clients with genuine respect and appreciation, and that each opportunity we are given is a chance to do something better than it has ever been done before.
Why Clients Choose Reservoir
We are in the business of helping clients tell their story—through their brand, the way they engage stakeholders, the alliances they build, the causes they advance, and the ideas senior leaders embrace.
Telling a story well means understanding how everything fits together and having the ability to weave disparate, complex elements into cohesive, compelling, and even beautiful narratives. We excel in building and driving these narratives across three interlinked areas that impact a business.
We believe that the power of uniting these three elements supports and builds strong, effective, and well-defined brands.
EXPERTS IN HEALTH
We have deep experience across the health sector.
The health sector is in a constant state of transformation. We understand perspectives, policy and politics from a variety of viewpoints, and maintain strong alliances and relationships across the entire health care stakeholder continuum to help clients navigate appropriately. We leverage our experience to develop thoughtful messages and content that captures our clients’ unique and important role in health care, and tap into our own network to expand awareness and engagement beyond a client’s existing core constituents.
We work on meaningful, complex issues to help improve health.
We tackle the top public health and policy issues in daily discourse and counsel on some of the toughest challenges faced by clients in the health sector and relevant adjacencies. By helping our clients navigate in an increasingly complex media and stakeholder environment, we support efforts to underscore their value proposition, and advance their missions to improve health and wellbeing, as well as business, policy and corporate responsibility goals.
We sit at the intersection of health policy and strategic communications.
Effectively navigating the health policy landscape requires a strong understanding of policy context, debate dynamics and key stakeholders. We are unique in our ability to go deep on the policy substance and elevate the narrative to make clients’ needs and desired outcomes understandable to thought leaders and policymakers – while bringing our skill set and the most effective tools of strategic communications to bear in amplifying that narrative.
Reservoir Communications Group Adds Kristen McCaughan, Expanding Firm’s Corporate Communications and Media Expertise
Washington, DC – Reservoir Communications Group has welcomed three new members to its team, including Kristen McCaughan, an Emmy-award winning communications executive with more than 20 years of experience, who joins the firm’s senior team as a Director.Read Full Post
“When the whole world is silent, even one voice becomes powerful.” ~ Malala YousafzaiRead Full Post
Reservoir Communications Group recently assembled the diverse experts and seasoned strategic partners of the Reservoir Advocacy & Alliance Network (RAAN) to discuss the negative impacts of miRead Full Post
Talking Health Equity with Dr. Richard Allen Williams, Founder of the Association of Black Cardiologists
The COVID-19 pandemic, coupled with our nation’s legacy of structural racism, has only exacerbated the poor health care access and outcomes Black and Brown communities experience in our system.Read Full Post
Meet Our TeamOur people come to Reservoir Communications Group because they love this work. They enjoy working together to take on our clients’ biggest challenges and most important issues, and they are passionate about making a difference. We make that easy by creating an environment that sparks creativity, shuns siloes, and encourages collaboration. We want people who are the best and the brightest, with a passion for their work, and a genuine belief in the power of focused collaboration to solve problems. If you fit that mold we’d love to hear from you. Take a look at our current job opportunities - we are interested in hearing from you if a specific role is not currently open.
Reservoir is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all employees. Read more about our three-pronged approach to a diverse and inclusive workplace that supports our colleagues and our community.
If your firm is the best at what you do and you are interested in becoming a partner please reach out to us.