Moderator Strategies For Virtual Meeting Success

Over the past two years, many of us have relied on virtual meetings to keep business moving forward. Without Microsoft Teams, Zoom, GoToMeeting and other platforms, we might not have seen each other’s faces throughout most of this long and continuing pandemic. And while the business community, policymakers and nonprofits are now trying to ease […]

Still Communicating During Covid-19: Getting Back To Basics

While the COVID-19 pandemic is moving in a positive direction in some areas, it continues to have far-reaching impacts beyond the spread of the virus itself and is still altering day-to-day realities for individuals and families across the globe. The same holds true for health care communicators, as we continue to face unique challenges—and opportunities—in […]

Social Good During A Pandemic

Needless to say, this year has been challenging. At Reservoir, like many other workplaces, we all became well acquainted with our make-shift workspaces at home and relied more than ever on our wi-fi connections. For nine months, we’ve adapted our work styles and learned how to create a virtual office, even if we still miss […]

Diversity And Inclusion At Reservoir: Learning And Growing Along The Way

Eighteen months into the creation and advancement of our formalized Diversity and Inclusion (D&I) policy and plan at Reservoir, our diversity, equity and inclusion efforts continue to evolve and grow as we work to make our company a more diverse, equitable and inclusive place of business and support system for our local community. Here are a few […]

Reservoir’s Commitment To Supporting The D.c. Community

Since Reservoir’s founding, our team has always prioritized supporting organizations and causes that advance meaningful changes within our communities.  This year, to align with our organization’s broader focus on diversity, equity and inclusion (D&I), we’ve focused our efforts on helping underserved communities across D.C. Here are some highlights of our activities over the past year: Supporting Longstanding […]

Brand And Reputation Research Expert Vaishali Udani Joins Reservoir Communications Group

Washington, D.C. — Vaishali Udani, a research specialist for leading corporate brands and companies, has joined Reservoir Communications Group as part of the firm’s research and insights team. With more than a decade of experience developing and leading opinion research on behalf of health care companies and other clients, Vaishali has worked extensively with key stakeholders to identify strategic […]

Reservoir Expands Biopharmaceutical & Media Expertise With Alka Bhatt, Samantha Leonardo

Washington, D.C. – Alka Bhatt, Pharm D., and Samantha Leonardo have joined Reservoir Communications Group. Alka, who served in various strategic roles at Bristol Myers Squibb (BMS) joined the firm as a senior advisor, expanding Reservoir’s knowledge and insight into market access, policy and value communications. Samantha, former press secretary for the U.S. Department of Health and […]

The Reservoir Internship: Diving Deep On Substance, Always As “one Team”

One of the primary ways Reservoir distinguishes our internship program is through access to substantive work that informs interns’ understanding of the broader health care and strategic communications landscape. Reservoir interns are fully integrated into our client teams, giving them broad visibility into our client work. More than one-off research projects or media monitoring, interns […]

Putting Patients At The Center Of The Value Equation

Value is the defining topic in health care, but do we really know what patients consider valuable? At the most basic level, value is a calculation that weighs benefits against costs. We all make these mental value calculations daily on dozens of topics (e.g., buying branded vs. off-brand paper towels or deciding if a new […]