Reservoir has acquired AppliedPX, expanding our patient advocacy, engagement, and patient-centered evidence capabilities.
Together, we help clients move from patient insight to decision impact. Read More

Accelerated Approval Pathway: Key Takeaways From Patient And Expert Panels

I recently participated in two panels hosted by Patients Rising Now about the Food and Drug Administration’s (FDA) Accelerated Approval Program, which allows for the earlier approval of drugs that treat serious conditions. As a life sciences consultant, a trained pharmacist, and a rare disease patient and advocate, I was honored to join health care experts and other […]

Reservoir Communications Group Adds Clare Krusing And Rikki Campbell Ogden, Expanding Firm’s Corporate Communications And Creative Expertise

Washington, DC – Reservoir Communications Group has welcomed six new team members, including Clare Krusing as an Executive Vice President, and Rikki Campbell Ogden as Design Director. Their unique backgrounds in corporate communications, advocacy, and graphic design deepen the firm’s strategic prowess. Clare returns to Reservoir as an Executive Vice President with significant experience leading corporate communications, […]

Medicine & Media

Earlier this month, I traveled to Birmingham, Alabama and New Orleans, Louisiana to attend conferences hosted by the National Medical Association and the National Association of Black Journalists. As a former journalist, a health equity advocate, and a person who is deeply invested in positive outcomes for communities of color and other marginalized groups, I was […]

Championing Women’s Health: Insights From Millicent Gorham, Ceo Of Awhp

With nearly half of American women forgoing critical preventive care services post-pandemic, May’s National Women’s Health Month serves as a call to action for policymakers, advocates, and health care providers to come together and advance collaborative policies prioritizing the well-being of all women and girls, ensuring equal access to health care and life-saving preventive measures. […]

Life At Reservoir: Starting A Rewarding Career

Less than a year ago, I was unsure about what the future held. Only two things were certain: I would be graduating from college soon, and I had secured an internship with Reservoir Communications Group for my final semester. My internship was a chance to gain valuable professional experiences and explore a potential career path, […]

Celebrating The Leaders Advancing Women’s Health

Last night we celebrated the 33rd annual Society for Women’s Health Research (SWHR) awards dinner and I came away so inspired. This powerhouse of an organization is a big reason why we have offices on women’s health in the major federal agencies and why so many more women are included in clinical trials than they […]

Can We Have Value Without Equity? Key Takeaways From Our Expert Webinar

Access to health care has increasingly been determined through some form of value assessment. However, frequently these assessments do not systematically or completely account for equity. In fact, conversations around value and equity have traditionally remained siloed, resulting in hardcoding of inequity in our current assessment models. Recently, Reservoir Communications Group convened a webinar with […]

Reflections On Community Health Care In Guatemala

For the past five years I have traveled to Guatemala to volunteer with Mayanza, a not-for-profit organization providing health education to school-aged children and mothers in Santiago Atitlán. When I started this effort, it was for me – to get away from my laptop, utilize my skills as a clinician and provide care to others; but now, I […]

Reservoir Communications Group Expands Senior Team, Bolstering The Firm’s Research, Strategic Communications, And Media Capabilities

Washington, DC – Reservoir Communications Group has welcomed five new members to its team, including Chrystine Zacherau as a Senior Vice President, and Lauren Kotwicki and Grace Montgomery as Vice Presidents. Their unique backgrounds, including clinical and issue expertise and rapid-response communications, deepen the firm’s broad prowess in health care strategic communications and public affairs. Chrystine comes […]

Employer Perspectives On Health Care Value Webinar: Three Key Learnings From Reservoir Communications Group’s First Webinar

When it comes to providing high-value care, employers face a difficult challenge: balancing the needs and desires of their employees with the business interest in containing costs, while meeting the mandates of regulatory authorities. However, despite literally “paying the bills” for the health care of over 180 million people, employer voices are not always front […]